Empowering the next generation of impact driven brands
Concept to production studio crafting innovative apparel
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HOW WE WORK
Consider us an extension of your team, dedicated to helping you craft outstanding products, made responsibly at every stage.
We are an agile, digitally native studio merging extensive fashion industry experience with a flexible, personalised approach.
Whether you're an established company, a startup or an entrepreneur, we collaborate with businesses of all sizes. Understanding the unique needs of each client, we customise our services to align with specific goals and available resources for every project. This flexibility allows us to seamlessly partner with brands at any stage of their development, from concept to the final product.
U+ME=US
Our values
U+ME=US
We believe that purpose, sustainability and commercial success are interconnected. Our studio serves as a collaborative platform for like-minded companies and entrepreneurs to pioneer socially and environmentally responsible products with genuine impact
Every project we commit to is guided by our approach
01
Purpose
We champion the idea that design is force for positive change. Our commitment extends beyond the aesthetics of design; it delves into the very essence of a brand's purpose. We collaborate with brands to unravel their core values, helping them express their unique identity through purposeful design. We firmly believe that every product should carry a narrative that resonates with the brand's mission, creating a profound and lasting connection with consumers.
02
Responsibility
Responsible design goes beyond the adoption of sustainable materials, representing a comprehensive process that permeates all levels of a brand. In partnership with companies, we design consumption efficient product lines, mindfully crafting ranges that deliver greater results with fewer resources. This process involves the development of systems, materials, and components for longevity and versatility, aimed at minimising overproduction and reducing waste.
03
Innovation
We consistently push boundaries to explore better ways of creating and producing product. Our approach encompasses breakthroughs in sustainable materials, advancements in production methods, design thinking, and the adoption of new technologies, such as 3D, to enhance workflows.
04
Partnership
Collaboration is the cornerstone of our approach. We play the long game, and understand that fostering genuine partnerships with like-minded individuals and brands will amplify our ability to achieve common goals. Our process is grounded in thoroughly understanding your business aims and intended market. We selectively undertake projects where we can provide genuine value, aiming to seamlessly integrate with your brand and tether our success to yours.
Meet Najib
FOUNDER, CREATIVE DIRECTOR
Najib Awad is a seasoned designer and brand consultant who thrives on collaborating with innovative fashion and sports apparel companies to craft dynamic product lines. With a career spanning two decades, he has held pivotal design and product leadership positions with renowned global brands in various international locations. Najib’s wealth of expertise in the end-to-end product creation process is paralleled by his commitment to environmental and socially responsible design. He founded Ume Studio in 2018, a full-service design and consulting agency dedicated to championing sustainable initiatives and supporting the next generation of impact-driven lifestyle and sports brands.
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ALL RIGHTS RESERVED
ALL RIGHT RESERVED
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